The appeal is dismissed and planning permission is refused for the redevelopment of 2-6 Priory Road, Alcester, Warwickshire B49 5DY to form 36 sheltered apartments for the elderly, including communal facilities (Category II type accommodation), access, car parking, and landscaping. The application Ref 13/01588/FUL, dated 28 June 2013, was refused by notice dated 30 October 2013.